Warner Music is expanding its nearly four-year-old distribution deal with Mumbai-headquartered record label and film production company Tips Music.
Back in 2020, shortly after launching Warner Music India, Warner signed a distribution deal that covered Tips’ catalog of more than 13,000 Hindi-language songs.
Under the deal, Warner Music India distributed the catalog locally and Warner’s indie distribution arm, ADA, handled international distribution. With its global reach, Warner was able to provide specialist commercial support across various digital service providers (DSPs) landing key…