Founders: Charlwin Mao (CEO), Miranda Qu
Launched: 2013
Headquarters: Shanghai
Funding: $417.5 million (PitchBook)
Valuation: $3 billion (PitchBook)
Key technologies: Artificial intelligence, Internet of things, machine learning
Industry: Social e-commerce platforms
Here’s how a social e-commerce site knows it’s made it: Kim Kardashian has launched an account. Chinese start-up Xiaohongshu — which translates to “little red book” — has become China’s leading social e-commerce platform for overseas luxury goods, primarily fashion and beauty products.
The shopping service is a source of advice and…
